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By Ben Pousty
Corporate Insight Blog

A recurring theme throughout the 2009 NAVA Marketing Conference was the need to increase the implementation and utilization of new technologies in the annuity industry. A number of speakers and vendors pushed the idea that resources such as planning tools, online sales platforms and video conferencing can help reduce costs, increase distribution channels, drive up sales numbers and help advisors give clients better financial guidance.

DC providers today face high costs of sales and tight margins. Participation rates and deferral rates have been flat for a decade. Based on our market analysis, current enrollment processes and tools are commoditized and ineffective. iJoin is a turnkey solution to an otherwise inefficient 401(k) enrollment process.

PLANSPONSOR.com - iJoin has introduced a new turnkey 401(k) enrollment solution it says will offer greater efficiency and effectiveness while helping participants make sound investment choices.

With iJoin participants are lead through a personalized decision-making process via mobile Web technology, according to a press release. The process includes a secure, encrypted mobile Web portal, which can be customized for DC providers and plan sponsor clients.

By Aaron Baar
MediaPost News

With increasing consumer familiarity and growing ease of use, mobile applications for financial services companies--particularly banks--could become the new "killer app" for telecommunications.